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This dataset contains research data on YouTube video advertisement consumption, specifically including video‑ad impressions, ad‑API information, watch‑API information, and daily view‑count time‑series for ads.
This dataset is primarily used for analyzing and evaluating the effectiveness of video advertisements. It includes video identifiers (video_id), recall scores (recall_score), YouTube video IDs (youtube_id), and ad details (ad_details). The ad_details field is a structured feature containing sub‑features such as Audio, Brand, Duration, etc. The dataset is split into a training set (1,964 samples) and a test set (219 samples). Total size is 5,707,189 bytes, with a download size of 2,281,142 bytes.
