Publish Videos & Images - Blotato

This workflow is ideal for:

• Social Media Managers who need to efficiently publish content across multiple platforms.
• Content Creators looking to automate their posting process to save time and increase productivity.
• Marketing Teams that require a streamlined process for managing posts and tracking their performance.
• Small Business Owners wanting to enhance their online presence without dedicating too much time to social media management.

This workflow addresses the challenge of managing multiple social media accounts by automating the posting process. It allows users to:

• Publish content simultaneously on various platforms such as Instagram, Facebook, LinkedIn, TikTok, YouTube, Threads, Twitter, Bluesky, and Pinterest.
• Reduce manual effort and minimize the risk of errors in posting.
• Ensure consistency in branding and messaging across different channels.

1. Manual Trigger: The workflow starts when the user clicks the ‘Test workflow’ button.
2. Airtable Record ID: The workflow retrieves the record ID from Airtable to identify the content to be published.
3. Prepare for Publish: This step gathers necessary information such as account IDs and content text from Airtable, preparing it for posting.
4. Upload Media: Videos and images are uploaded to Blotato, which serves as the media management platform.
5. Publish Posts: The workflow sends requests to various social media platforms to publish the prepared content:
   • Instagram
   • Facebook
   • LinkedIn
   • TikTok
   • YouTube
   • Threads
   • Twitter
   • Bluesky
   • Pinterest
6. Update Airtable: After successful posting, the status of the posts is updated in Airtable, marking them as completed or in progress.