Weekly SEO Keyword Analysis Workflow

Target Audience

• SEO Specialists: Those looking to automate the tracking and analysis of keyword rankings.
• Digital Marketers: Professionals who need insights into website performance and SEO strategies.
• Business Owners: Individuals managing their own websites and wanting to improve search engine visibility.
• Data Analysts: Users interested in extracting and interpreting SEO data for better decision-making.

Problem Solved

This workflow automates the process of collecting keyword ranking data from SerpBear, analyzing it using A.I., and storing the insights in Baserow. It eliminates the manual effort required to track SEO performance and provides actionable suggestions, helping users to focus on improving their website's search visibility efficiently.

Workflow Steps

1. Schedule Trigger: The workflow is initiated on a weekly basis through a scheduled trigger.
2. Get Data from SerpBear: It fetches keyword ranking data for a specified domain from the SerpBear API.
3. Parse Data: The workflow processes the received data to calculate current positions, average positions over the last 7 days, and trends (improving, declining, stable) for each keyword.
4. Send Data to A.I.: The parsed data is sent to an A.I. model for analysis, which provides insights and suggestions based on the keyword performance.
5. Save Data to Baserow: Finally, the results and suggestions from the A.I. are saved into a Baserow database for easy access and future reference.