Online Marketing Weekly Report

This workflow is designed for marketing professionals, data analysts, and business owners who want to automate the collection and analysis of online marketing data. It is particularly beneficial for those who manage multiple advertising channels such as Google Ads and Meta Ads, as well as those who need to track website performance through Google Analytics. Users who prefer data-driven decision-making and want to save time on manual reporting will find this workflow invaluable.

This workflow addresses the challenge of manually collecting, analyzing, and reporting online marketing data from various sources. It automates the retrieval of key performance metrics from Google Ads, Meta Ads, and Google Analytics, allowing users to generate comprehensive weekly reports without the hassle of manual data entry. This not only saves time but also minimizes the risk of errors in data reporting, enabling more accurate analysis and informed decision-making.

1. Schedule Trigger: The workflow is initiated automatically every Monday at 7 AM.
2. Data Retrieval: It collects data for the last 7 days from Google Ads, Meta Ads, and Google Analytics.
3. Data Processing: The workflow processes the retrieved data, calculating important metrics such as impressions, clicks, conversions, and revenue.
4. Comparison: It compares the current week's data against the same period from the previous year to identify trends and changes in performance.
5. Data Summarization: The summarized data is formatted into tables for easy readability.
6. AI Analysis: The workflow utilizes AI to generate insights and summaries, presenting the data in a structured format.
7. Email Report: A comprehensive report is sent via email to the specified recipient, summarizing the findings.
8. Optional Telegram Notification: An optional notification can be sent via Telegram, providing a brief overview of the report.